Sales Letters for the Independent Computer Consultant

For an Independent Computer Consultant, the #1 way to obtain a new customer is through a REFERRAL! How do you get a referral, other than to simply ask for one (which can sound desperate if not approached just-right)?

You deliver a PROFESSIONALLY WRITTEN SALES LETTER!

These sales letters included in your Consultant’s Toolkit have been written by one of the TOP COPYWRITERS in the field… and are GUARANTEED to get RESULTS!

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New Client Welcome Letter - Use this letter to thank a new client for choosing YOU to be their dedicated IT Support Provider… and if they’re pleased with your service… would they please refer your service to a colleague.
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Pass The Word Referral Campaign Letter - Use this very effective letter to let your clients know that their help is needed and appreciated in referring new computer consulting business your way. This honest appeal always generates interest and will get your customers WANTING to help grow your business.
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Prospecting Letter (Apply for the Job) – If a company places a “Help Wanted” ad for a Network Administrator, they’re calling to the world, “I have a network and I need someone to maintain it. If you’re qualified, please contact me.” Now, could you possibly ask for a better, potential customer?

So, how do you convince them that you can do a better job of maintaining their network as an outsourced Computer Consultant, rather than the full-time employee that they “think” they need? You start by sending this professionally written Prospecting Letter.
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$50 REFERRAL PLAN Letter - This is another promotion where we use an offer of a $50 bonus for anyone referring a new client your way. This method of approach can be very effective because it can get A LOT of people motivated to think of someone they might know who’s in need of a talented Computer Consultant.

Feel free to substitute any promotional item you prefer (free on-site hours, an iPod nano, free hour of home service). Be creative.

Just make sure that offering this promotion to the staff is ok with the boss first.

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