Monthly Archives: December 2016

The Independent Computer Consultant – Using Flyers to Market your Business

Using a flyer can be a very effective sales-support tool – if it’s used properly for your specific business.

Businesses that are looking for dozens, or even hundreds of new customers (like a cleaning service or a copier repair center) can invest heavily in printing and mailing tens of thousands of flyers in the hopes of getting a return of just a small percentage of interested customers.

But for you as an Independent Computer Consultant, the cost to embark on a large campaign where you’ll print and blindly mail hundreds of flyers (especially if you’re just starting a computer consulting business) would not generate the sales quickly enough to justify the large expense.

Your flyer WILL be effective however if used to support your other sales efforts.
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